If your website is the heart of your marketing campaign, your search engine optimization strategy is the backbone. Search engine optimization (SEO) ensures your business shows up in search results, and our goal is to get you on page one of Google! A combination of factors goes into making sure your SEO strategy is as strong as possible, including:
IS YOUR SMALL BUSINESS RANKING IN SEARCH RESULTS?
KEYWORD-RICH CONTENT AND META TAGS MAKE IT EASIER TO FIND YOU
Our in-house content writers work closely with the SEO team to include keywords specific to your small business and industry in your website's copy. Before publishing, the content goes through a stringent editing process to make sure it conforms to AP stylistic guidelines.
Correct and consistent directory listings lend credibility to your small business. When your small business's information can be found across multiple websites with the same correct address, phone number and other contact information, Google sees that as a positive and boosts your SEO results accordingly.
Active social media accounts provide linking opportunities and strengthen your presence across the web. Facebook has a wide audience and reaches millions of people every day. Your customers are some of those people, so make sure you're taking advantage of this free visibility booster. Don't have time? Our social media producers will handle all your posting for you!
Vigilant reputation monitoring allows you to respond quickly to reviews across multiple platforms. This is a great option when you don't have time or aren't sure how to keep track of all the ratings and reviews coming in for your business. We'll even coach you through how to best respond to negative reviews and make the most of the situation.