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Competitive Analysis for Local SEO Success

Guest Author: Ryan Dearth “Know your enemy and know yourself, and you can fight a hundred battles without disaster.” – Sun Tzu Competitive analysis, or knowing the top competitors in your industry or vertical, is an essential strategy—not just for SEO, but for any marketing initiative. Any scenario where success involves doing something better than

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SEO Mysteries: Ghost Spam

By Stephen Douvros I’ve seen it a thousand times. You’ve seen it, too. Your website is getting visits from some interesting places, like what appears to be a former Soviet republic, or maybe Paris (France, not Texas), but why would that happen when you’re focusing all of your SEO efforts to optimize locally? What does

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