Business Marketing Blog

UpLead for B2B Businesses: Features, Pricing & Reviews

No matter how great your sales and marketing team is, there will come a time when you need more high-quality leads. Without a steady flow of prospecting leads, you may find it challenging to maintain profitability during the slow season. You may also find it difficult to grow and scale your business in the right […]

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10 Holiday Marketing Ideas for Businesses in 2024

The holiday season is the perfect time for small businesses to get creative with their marketing initiatives. With festive messaging and holiday-centric ideas, you can boost brand visibility and build connections within your community. Switching up your marketing is also a great way to relate to your audience’s needs and improve profitability during the busy […]

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10 Benefits of Gorgias for E-Commerce Businesses: Reviews, Pricing & Features Overview

Consistent communication and next-level customer support can help e-commerce companies improve retention rates, boost sales, solve problems, and increase brand loyalty. If you’re struggling to keep up with the requests in your support inbox, you may want to invest in customer service software. Innovative tools like Gorgias can help you automate responses, personalize your communication, […]

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How Accounting Firms Can Benefit from CRM Software

Customer relationship management software is an invaluable tool that helps businesses manage their day-to-day operations and client communication. This type of software is particularly beneficial for accounting firms who need help streamlining communication, tracking invoices, and keeping up with mundane tasks. If your accounting firm doesn’t already have a CRM, you may find it challenging […]

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7 Ways Chargebacks Can Affect Your Small Business

As a small business owner, you may have dealt with chargebacks or are concerned about how they might affect your operations. But what exactly is a chargeback? It occurs when a customer disputes a charge through their credit card issuer, leading to a mandatory refund for that transaction. Grasping the implications of chargebacks is vital […]

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Moosend: Reviews, Pricing, & Key Features for Businesses

Please note that some of the links on this blog are affiliate links, which means Townsquare Interactive may earn a commission at no extra cost to you if you decide to make a purchase through these links. Our company only recommends products or services that we believe will add value to our readers. Email marketing […]

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10 Google Business Profile Tips for Moving Companies

Individuals who need a moving company for their upcoming local or long-distance move likely use Google to find local references. The best way to ensure your moving company is at the top of the search engine results page is to set up and optimize your Google Business Profile. A Google Business Profile is a 100% […]

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10 Black Friday Promotion Ideas for Small Businesses

Own a small business in your community? Want to get involved with Black Friday but not sure how to do it with your product offering? Participating in Black Friday can help increase sales, boost brand awareness, and attract new customers to your small business. With the right marketing materials and special offers, you’ll hopefully see […]

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7 Benefits of Using Fiverr for Small Businesses

Please note that some of the links on this blog are affiliate links, which means Townsquare Interactive may earn a commission at no extra cost to you if you decide to make a purchase through these links. Our company only recommends products or services that we believe will add value to our readers. Fiverr freelance […]

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How Gyms, Fitness Studios & Personal Trainers Can Benefit from CRM Software

Small business owners who own a small community gym, HIIT training facility, or yoga studio can look forward to worthwhile benefits from investing in a customer relationship management platform. CRM software for gyms is an invaluable tool that can help you grow connections with current customers and connect with prospects. It’s a must-have to ensure […]

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How To Identify Customer Pain Points: A Guide for Business Owners

The journey from interested prospect to loyal customer involves a number of steps, each one requiring careful attention to the customer’s needs. Along the way, business owners need to convince prospects that their product or service resolves various pain points. But what are customer pain points, and what’s the best way to address them? Whether […]

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What is a Sales Pipeline? A Guide For SMB Owners & Sales Leaders

No matter what kind of small business you have, you rely on a steady stream of leads to keep customers coming through the doors. From HVAC, contracting, towing, roofing, and plumbing companies to law firms, med spas, and medical facilities, every business needs a healthy sales pipeline to convert more prospects into loyal customers. But what […]

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