Business Marketing Blog

6 Sales Promotion Ideas for Small Businesses

Small businesses are the beating heart of our economy. But let’s face it – competing with the big guys isn’t always a walk in the park. As a small business owner, you know the struggle. Bigger brands outbid you on paid ads, throw money at marketing like it’s nothing, and seem to have endless resources […]

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What is CRM? A Beginner’s Guide to Customer Relationship Management Software

In today’s digital age, customer relationship management software has become invaluable for businesses, from lawyers and healthcare providers to HVAC techs and towing operators. If you don’t have a CRM, you may find it challenging to keep up with your day-to-day. Documents, client communication, and invoices may be located on various platforms across the company. It’s also […]

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How Roofing Companies Can Benefit From CRM Software

If you’re in the roofing sector, you’re in a great place. With a market size of over $27 billion, the roofing industry is expected to grow by 4.5% annually over the next decade. At the same time, there’s increased competition as local roofers battle for business. According to the Better Business Bureau (BBB), the majority […]

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5 Benefits of QuickBooks for Small Businesses

Being your own boss can be an exciting undertaking, giving you the freedom to live life on your terms, grow a sizable income, and support your family and local community. However, with business ownership comes the need for smart financial management. Whether you’re an HVAC specialist, a towing company, a plumber, a roofer, a contractor, […]

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Yelp For Business Owners: Why You Should List Your Local Business on Yelp

When customers are looking for a business like yours, they may turn to various online tools to discover local businesses. Whether searching on Google or using a directory listing platform like Yelp, customers increasingly rely on digital services to discover new businesses, read reviews, and buy from the businesses with the most favorable feedback. Listing […]

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How Plumbing Companies Can Benefit from CRM Software

If you own a local plumbing company, you know how important it is to maintain strong relationships with your current clientele. Repeat customers, referrals, and marketing campaigns are invaluable tools for boosting revenue and growing your business. But if you don’t have a CRM for plumbing companies, you’ll find it challenging to retain customers and […]

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7 Ways Credit Repair Cloud Can Help Your Small Business

Every small business owner understands the critical role that a strong financial foundation plays in growth and stability. For those in service sectors like HVAC, towing, plumbing, law, and healthcare, the leap into credit repair services can open up a lucrative new revenue stream. Credit Repair Cloud emerges as a powerful ally in this venture. […]

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Business Invoicing Basics: 6 Items to Include on an Invoice

As a small business owner, nothing beats that moment when a client pays your invoice. It means your hard work and expertise are valued. Unfortunately, improper invoicing can turn that good feeling into a headache by wasting your time on paperwork and causing friction with clients. What should an invoice include? How can you save […]

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How Contractors Can Benefit from CRM Software

If you work in the construction industry, you likely deal with many admin and customer relations tasks. Whether you’re sending out project updates, follow-ups, or scheduling new business, these everyday tasks are vital to your workweek’s success and must be handled accordingly. If you aren’t already using a customer relationship management system to track these […]

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7 Benefits of Using Ruby for Your Small Business

Great customer service is one of the most crucial aspects of running a successful business today, yet not all companies exceed customers’ expectations. A single bad experience can drive away up to 17% of your customer base, according to PwC. Moreover, even people who love a brand will walk away after repeated poor experiences. In […]

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8 Benefits of Website and CRM Integration for Your Small Business

As a small business owner, you likely feel like you’re juggling a million things at once. Between managing your staff, keeping customers happy, and actually growing your business, there never seem to be enough hours in the day. It’s no secret that many small teams take on responsibilities beyond their job titles. The office manager […]

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How HVAC Companies Can Benefit from CRM Software

As an HVAC specialist, interacting with customers is an essential skill for success. Using software to help take your customer interactions to new heights can give your business a competitive edge. This article will explain CRMs and discuss the benefits of using CRM software for HVAC companies and how Townsquare Interactive’s business management platform can […]

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