What Is SEO?
SEO is search engine optimization - the process through which your legal firm can climb up search results rankings on Google and get found at the top of the page.
We'll start by working with you to identify your ideal client. From there, we'll identify which keywords to target, implement an on- and off-page SEO strategy and put your office's contact information on 60+ of the most popular online directories to boost your placement on Google.
Our SEO Process
To get started, our SEO analysts will evaluate keywords for your area of focus and location to determine which will be most beneficial to include on your website and improve your rankings. Our content writers will then place those keywords within the unique copy they create for your website.
To further improve your rankings, we'll add keywords to the backend of your site-the part your visitors won't see, but Google will. We'll also include internal links to other pages on your site and encourage you to engage in off-page SEO strategies, such as regularly updating a Facebook business page, to improve your rankings.
Throughout your campaign, our SEO analysts will complete proactive optimizations to ensure your website is performing at maximum efficiency. They'll examine how your selected keywords are influencing your rankings and make adjustments as needed.
To ensure you see as much improvement as possible, we'll check and correct your legal firm's contact information across more than 60 of the most popular online business directories. Your presence on these directories and the consistency of your information helps Google place you higher in search results.
Our SEO analysts have helped hundreds of local legal experts dominate their market and win more clients than their competitors. The difference is in the marketing, and a huge part of marketing is search engine optimization. The higher you are on the search results page, the better your chances of getting a click from a potential client.
You can give your law firm a better chance of success by working with the right marketing partner and investing in a solid SEO strategy. Get found online, get more clicks and win more clients.