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RESOURCE GUIDE: 25 Useful Apps for Busy Business Owners

Finding Work-Life Balance Small business owners wear a lot of hats, and chances are, if you are one of them, you struggle to find enough time to balance the different aspects of your business and your life. How do you keep track of meetings and appointments when you’re out all day? Who is going to

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3 Reasons Why Relying on Referrals Is Risky Business

“I don’t need to do any online marketing, I get all of my business from word-of-mouth.” In this day and age of technology, you’d be surprised how many small business owners have this mindset. Don’t get us wrong – Referrals and word-of-mouth marketing are great ways to get business. It shows that you’ve created a

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Newsflash: Online Marketing Won’t Save Your Business

Small Business Economy It is the backbone of the American economy. Yes, it has been said for many years that small businesses are truly what makes the American economy tick. Their success is essential to growth and prosperity, and they are a vital part of the economy as a whole. Small businesses are responsible for

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Reviews Are a Tough Business

Reviews are a tough business for any company, especially when you run into the occasional unfavorable review from a customer you thought you served well only to find out you missed the mark. Or something that could’ve been dealt with by your company was never addressed because the customer suffered in silence rather than being

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Quick and Dirty Action Items You Can Implement Today to Improve Your Marketing

  Remember those business resolutions you committed to in January? You were going to improve your marketing. Get your bookkeeping together. File that huge stack of papers on your desk. Okay, it’s mid-year, and now that you are more than 30 days into the new year, you’ve returned to your old ways and are back

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Top 5 Reasons You’re Losing Business in 2017

When it comes to their websites, most business owners want to know why they’re not getting more calls or online submissions. A valid concern for a small business owner looking for ways to grow a business and establish a successful online marketing campaign. However, there are a few important factors to consider as you zero-in

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Do I Need E-commerce Functionality on My Website?

The short answer is yes. If you sell products or services, an e-commerce platform is an essential element to your online web presence. There’s more than 191.1 million online shoppers in the United States alone and over $703 billion being spent online shopping. Your business could be missing out on a great opportunity to meet the market

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A Picture Is Worth a Thousand Words Earns a Thousand Followers

by Amy Bareham You and me? We’re visual people. (At least that’s what major social media channels like Facebook, Instagram and Twitter have found.) Correct me if I’m wrong, but the social era has changed the rules of the marketing game. If your small business is struggling to gain social media traction, this article is for

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Why Multiple Websites Are Bad For SEO

As a small business owner, you want to own as many spots at the top of Google’s searches as possible. To accomplish this, you’ve set up three or more websites in hopes that you will take the top three advantage. But as you search for your business online you are nowhere to be found. What gives?

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