Business Marketing Blog

Is Organic Social Media a Necessity for Small Businesses? Yes!

Is organic social media a necessity? Yes, organic social media is a necessity! Organic social media plays a critical role in your online presence and can benefit your business in substantial ways. If you ever plan on running paid social media campaigns, you should make sure you’re developing a strong organic presence. An organic presence […]

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Tim Pirrone Gets Promoted to President of Townsquare Interactive and Ignite Operations

We just kicked off the first full of week of March with fantastic news: Effective immediately, Tim Pirrone will begin serving as both President of Townsquare Interactive and President of Ignite Operations. Part of Tim’s new role includes flying up to New York every week to oversee the 70+ dedicated people that make Ignite possible. […]

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Roots in Radio: How Townsquare Interactive Is Dominating Digital Marketing

The world has gone digital, so what does that mean for a company with roots in radio? The world has gone digital, so what does that mean for a company with roots in radio? Big things, it turns out. While you might think that radio has no staying power with today’s digital marketing products, you’d […]

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The Charlotte Mural Tour: Local Artists Deck Out a Digital Marketing Company in Uptown

Last August, The Charlotte Observer introduced us to Matt and Matt—the dynamic mural team who’ve been decking out Charlotte with their now-iconic artwork. The artists, Matt Hooker and Matt Moore, are Charlotte-based, self-taught muralists who have covered the city with art. You might’ve seen some of their work at Lineberger Dentistry, The Local on 5th […]

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Respond to Reviews Like a Pro With These Tips From Other Business Owners

How do you respond to reviews for your small business? If you don’t respond to them at all, you might be in trouble. The worst thing you can do is ignore customer feedback—whether it’s positive or negative. If you are responding to reviews, how’s your tone? Do you always sound professional and understanding? Check out […]

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What’s New With Local SEO & How You Can Keep Up: Part 2

Last week, we discussed recent changes and developments in local SEO and how you can capitalize on them. We touched on semantic search and how to optimize for it, bounce rates and click-through rates. This week, we’ll continue our evaluation with an in-depth look into relevance and personalization, competitive analysis and how to create a […]

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What’s New With Local SEO & How You Can Keep Up: Part 1

It’s important to keep pace with the times and remain up to date with the latest digital marketing trends, especially when it comes to local SEO. We want to keep you informed by highlighting a few of the most important factors that will make or break any SEO campaign in 2019. Top SEO experts at […]

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Looking Back at 2018: Our Year in Review

It’s no secret that 2018 was a huge year for us! We grew the Townsquare Interactive family, got a big office makeover, helped a record-number of small business clients and so much more! Take a peek at the video below to see for yourself! Here’s our biggest takeaway from 2018: None of our accomplishments would’ve been […]

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Celebrating Our Mission: 2018 People’s Choice Award Winners

Each year, Townsquare Interactive throws a holiday bash to celebrate the year and honor its employees’ dedication to helping small businesses across the United States do what they love. As the company grows, we are more focused than ever on fostering the human element that’s essential to our digital product by providing an unreal client […]

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Service With a Personal Touch | Willow Massage Therapy

I was at a crossroads. It was either do something drastic or close your doors. The final quarters of 2016 were not kind to Willow Massage Therapy. Owner Paula Phillips didn’t see any customers for six months, and that’s not a good sign for any small business. “I was at a crossroads,” she says. “It […]

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Client Stories: Bulgogi Box

You can make a difference in different ways, but I wanted it to be more personal. That’s why I did what I did. When Jin Mengert gave up her 9-to-5 job, she knew exactly what she wanted to do with her time: open her own restaurant. “Owning my own business has been my dream my […]

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