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5 Benefits of Email Marketing for Small Businesses

Email marketing remains one of the most effective digital communication channels, despite being one of the oldest. According to recent stats, around 99% of people check their emails daily, and 73% of millennials would prefer to communicate with businesses via email than any other method. If that weren’t enough, almost 60% of people claim that marketing emails influence their purchasing decisions. […]

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How to Choose the Right Email Marketing Platform: 6 Email Marketing Features To Look For

Since the dawn of the internet, email marketing has been a cornerstone for businesses that want to communicate with their audience. Emails give marketers the opportunity to craft compelling narratives, build relationships, and drive business success. While the benefits of email marketing are evident, the key to unlocking its full potential lies in selecting the […]

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