Currently Browsing: online marketing

10 Black Friday Promotion Ideas for Small Businesses

Own a small business in your community? Want to get involved with Black Friday but not sure how to do it with your product offering? Participating in Black Friday can help increase sales, boost brand awareness, and attract new customers to your small business. With the right marketing materials and special offers, you’ll hopefully see […]

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6 Google Business Profile Tips for Contractors

Nowadays, every business needs a solid online presence, especially contractors who rely heavily on generating leads in their local area. An optimized Google Business Profile (GBP) can help you stay visible and connected to the local community, ensuring you attract the clients you need for a thriving and profitable business. Here are six of the […]

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Guide to Using LinkedIn as a Small Business

LinkedIn recently surpassed an incredible milestone – over 1 billion members across more than 200 countries. What started as a place to post your resume has transformed into a goldmine for marketers of all sizes. Many small businesses see social media platforms like Facebook and Instagram as impenetrable for SMEs. And while that’s not always the […]

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8 Facebook Marketing Tips for Small Businesses

With over 3 billion monthly active users, Facebook might as well be considered its own country at this point. In fact, if it were a country, it would be the largest in the world by population. As a small business owner, it’s likely that a decent chunk of your potential customers and existing clients are […]

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Yelp For Business Owners: Why You Should List Your Local Business on Yelp

When customers are looking for a business like yours, they may turn to various online tools to discover local businesses. Whether searching on Google or using a directory listing platform like Yelp, customers increasingly rely on digital services to discover new businesses, read reviews, and buy from the businesses with the most favorable feedback. Listing […]

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How to Transform Your Customer Data into Business Revenue

Running a small business these days means wearing many hats. One minute, you’re managing day-to-day operations. The other, you’re trying to build customer relationships; it’s a constant balancing act. But what if you could leverage insights from your existing customer data to work smarter, not harder? Townsquare Interactive’s all-in-one business management platform is designed to help […]

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Turning Your CRM into Your Business’s Marketing Executive

Are you leaving money on the table by neglecting your customer relationships? Your business’s success hinges on the strength of these connections. Without a robust Customer Relationship Management (CRM) tool in place, you could be missing out on valuable marketing opportunities. What is a CRM? Customer Relationship Management (CRM) tools are essential for small businesses […]

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How to Turn Your CRM into Your Business’s Sales Executive

As a small business owner, you wear many hats. Among your responsibilities is managing sales and keeping the pipeline full. While no software can replace the insight of an experienced sales executive or sales team, a customer relationship management (CRM) system comes close by tracking your leads and managing your follow-ups. When properly utilized it […]

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How to Choose the Right Small Business CRM Software

Selecting the ideal CRM software for small businesses is more than a mere administrative decision; it’s a strategic move that can define your company’s future. The software is the cornerstone that holds customer relationships, streamlining interactions, and ensuring that every client feels valued and understood. For small businesses, the right CRM software is a growth […]

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How to Grow Your Small Business Using a CRM

Customer relationship management software is a tool businesses can use to enhance their client communication and stay organized. With a business management platform, employees have a centralized database where all customer communication exists. This makes it easier to personalize your messaging and nurture leads into paying customers. In this article, we’ll discuss some of the […]

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