Currently Browsing: social media

Guide to Using LinkedIn as a Small Business

LinkedIn recently surpassed an incredible milestone – over 1 billion members across more than 200 countries. What started as a place to post your resume has transformed into a goldmine for marketers of all sizes. Many small businesses see social media platforms like Facebook and Instagram as impenetrable for SMEs. And while that’s not always the […]

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8 Strategies for Small Businesses to Retain Their Customer Base

Did you know it costs five times more to acquire new customers than to retain the ones you already have? This stat alone should make any business owner stress about customer retention. That’s why we put together this guide on 8 proven strategies to keep your customers coming back again and again. Whether you run […]

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What Is User-Generated Content? 5 Ways Small Businesses Can Utilize UGC

User-generated content (UGC) dominates today’s digital landscape, reshaping how brands engage with their audiences. Everywhere you turn, you see social media users flocking to online platforms to voice their opinions — whether endorsing a contractor service or offering candid critiques of customer service experiences. It might seem as though UGC is just a way for […]

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Roofing Social Media: 10 Social Media Marketing Ideas for Roofing Companies

Running a successful roofing business is like a balancing act. You juggle crews, subcontractors, inventory, clients—and hustling to attract business. With your packed schedule, marketing often gets neglected. Yet, in our digital age, an online presence for roofing companies is crucial. An appealing website, positive reviews, and active social media will help roofers stand out. […]

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10 Holiday Marketing & Promotion Ideas for Small Businesses in 2023

The holiday season has finally arrived! As you prepare for the end-of-year chaos and plan for 2024 and beyond, don’t forget to take advantage of these holiday marketing ideas. To maintain your competitive edge and ensure the holidays are a success for your business, you’ll need creative holiday promotional ideas you can leverage to revamp […]

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Towing Social Media: 10 Social Post Ideas for Towing Companies

Having a car towed isn’t always the most pleasant experience, often involving accidents, breakdowns, or unlawful parking incidents. However, when you need a tow truck, you want somebody reliable and trustworthy — a company that can improve an unfortunate experience. One way towing companies can build trust is with towing social media posts that showcase […]

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Intro to Social Media Advertising for Small Business Owners

Social media is a powerful digital marketing channel small businesses can use to enhance their online presence and increase brand visibility. The average social media user spends roughly 2.5 hours on social media every day. In those two hours, your small business has an opportunity to get noticed and leave a lasting impression on your […]

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Social Media Management: 10 Small Business Social Media Ideas

Social media is a low-cost marketing channel small businesses can use to expand their reach and build connections with their target audience. With the right platforms, content, and messaging – your brand can establish an online presence and familiarize your followers with your products and services. It’s expected that there are over 4.76 billion active […]

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Roofing SEO: 10 SEO Tips for Roofers

Do you own a roofing business and are looking for new ways to stand out from the competition? Have you been searching for ways to increase your visibility online and attract more customers? If so, SEO (Search Engine Optimization) may be the key to getting on the first page of Google and enhancing your digital […]

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17 Water & Air Purification Business Marketing Ideas

Water and air purification is a growing industry that has a ton of potential for new entrepreneurs and innovators. However, without a solid water purification advertising plan, water and air purification businesses may struggle to keep up with competitors. Do you need help landing more water purification leads? If so, this guide features 18 effective […]

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