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4 Must-Haves for Your Small Business Website’s Layout

Your website should be an accurate reflection of your small business. So, if your existing site needs a facelift, or if you’re just starting to think about creating a website for your small business, keep that overarching goal in mind. The layout of your website plays a huge role in how well it converts customers—or

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How to Set Up a Google My Business Listing

  You’ve probably heard about Google My Business listings, and you’ve definitely seen them if you’ve ever done a Google search. But how do you set up a Google My Business Listing for your business, and why should you? The simple explanation is that Google My Business listings are beneficial to your search engine optimization

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How to Drive Traffic to Your Business Website: 8 Proven Methods to Try

Your small business has a beautiful website. It’s easy to navigate, modern in style, highly informative and full of compelling calls to action. You’re doing everything right—now you just have to make sure the right people are seeing it. Driving traffic to your website is essential for effective online marketing. Just like you can’t sell

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Your Guide to Creating a Professional Voicemail Greeting

Are you tired of missing calls from potential customers who don’t leave voicemails? Recording a professional voicemail greeting for your business can change that. There are a few things you need to know to get started—here’s the fail-proof formula: First, make sure your caller knows they’ve reached the right business. “You’ve reached ABC Company.” Next,

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20+ Free Business Advertising Ideas That Work

If you don’t have the money to spend on a comprehensive marketing campaign—maybe you’re just getting started or making room in the budget for another expense—you still have advertising options. And they’re all free. There’s nothing better, right? Of course, these options still require your time and attention, but those can be easier to budget

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Your 7-Question Guide to Finding the Top Marketing Agencies

When you’re searching for the right marketing partner or SEO company for your small business, the pressure is on to choose the agency that’s going to be a good fit for your long-term goals. Here are our suggestions for questions to ask a digital marketing agency or SEO company you’re considering hiring. 1 What process

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Respond to Reviews Like a Pro With These Tips From Other Business Owners

How do you respond to reviews for your small business? If you don’t respond to them at all, you might be in trouble. The worst thing you can do is ignore customer feedback—whether it’s positive or negative. If you are responding to reviews, how’s your tone? Do you always sound professional and understanding? Check out

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So You Want to DIY Your SEO. Here’s How.

By Victoria Putnam The world of search engine optimization (SEO) can seem confusing and overwhelming when you’re on the outside looking in. What is it, and should it really be the most important aspect of your online marketing strategy? Do you even need a strategy at all? Maybe just a DIY website will get the

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Boost Your Employee Retention Rates: Insider Tips from ThirdLove

Guest Post by Gusto Loyal employees aren’t a rare species. But keeping the team stoked to come to work each day is an obstacle every successful company has to overcome—and it’s something every company can achieve. Considering that three million Americans quit their jobs every month, you’ll most likely have to deal with turnover at some

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12 Days of Small Businesses: Seven Nutcracker Chiropractors

We know that marketing your business can be a real pain in the neck if you don’t really know what you’re doing. But when you partner with us, like these chiropractic clinics have, we can relieve some of the stress and make it a little less painful. Hillside Chiropractic | Client Since December 2015 |

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