Salon in Beacon, New York
- Arif wanted to be competitive in his industry but wasn't sure how to attract a steady stream of new customers.
- As a salon manager, Arif needed to keep his team happy - which left no time for thinking about marketing.
- Arif had no experience with building or maintaining websites and needed someone to manage it for him.
- We assembled a comprehensive marketing campaign designed to attract more customers to Salon Arjé.
- We built a website designed to convert new customers and maintain it for Arif, so he never has to worry about it.
- We completed in-depth SEO and updated all of Salon Arjé's directory listings.
Salon Arjé's Results
Average of 1,500 page views per month
70% of views come from getting found in search
Ranking on the first page of Google for hair salon terms such as "salon" and "balayage"
Like all Townsquare Interactive websites, Salon Arjé's professionally designed site is mobile-optimized and built on our proprietary platform. The responsive site can be edited at any time by both Arif and our team of experts. Even better, those edits are unlimited and free. That means he can keep his list of services and hair artist bios updated and current.
Directory Listing Optimization
To make sure Salon Arjé's customers can always find the salon and get in touch, we keep Arif's business listings optimized across more than 70 online directories. That entails making sure his business name, address and phone number are correct and consistent across the web. This not only helps his customers find his salon, but it also looks good to search engines ranking his site in search results.
Search Engine Optimization
We optimized Salon Arjé's website for a list of industry- and location-specific keywords to help boost their search results rankings. Search engine optimization also entails making sure everything is optimized in the back end of the site - that includes meta-tags and meta-descriptions. Paired with correct and consistent directory listings, our organic SEO process is set to keep Salon Arjé sitting high in search results for their location.