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How to Optimize Your Local Online Directory Listings

  In a recent consumer survey conducted by BrightLocal, it was found that over 90% of consumers used the internet to find a local business, over 30% of whom did so every single day. We also know that 46% of all Google searches are for local businesses. Can your small business afford to miss out […]

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How to Generate Plumbing Leads: Top 36 Plumbing Marketing Ideas to Get More Plumbing Jobs

Leads can make or break any plumbing business, no matter where you’re located or how long your business has been established. Without a consistent flow of exclusive plumbing leads, sustaining your business long-term is impossible. But when you create a plumbing marketing campaign that attracts new customers and brings in exclusive plumbing leads to your […]

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6 Simple Reasons Your Business Isn’t Number 1

Guest Author: Nadine Mumford Sometimes, search engine results will have you questioning everything you thought you knew about marketing. Google ranks some businesses on page 1, and it often feels like there is no rhyme or reason to it. Why are competitors, regardless of business model, showing up higher in SERP (search engine results page) […]

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Competitive Analysis for Local SEO Success

Guest Author: Ryan Dearth “Know your enemy and know yourself, and you can fight a hundred battles without disaster.” – Sun Tzu Competitive analysis, or knowing the top competitors in your industry or vertical, is an essential strategy—not just for SEO, but for any marketing initiative. Any scenario where success involves doing something better than […]

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SEO Mysteries: Ghost Spam

By Stephen Douvros I’ve seen it a thousand times. You’ve seen it, too. Your website is getting visits from some interesting places, like what appears to be a former Soviet republic, or maybe Paris (France, not Texas), but why would that happen when you’re focusing all of your SEO efforts to optimize locally? What does […]

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