Currently Browsing: Email Marketing

5 Small Business Email Marketing Ideas for the Summer

Did you know that over 70% of Americans check their phones between two and five times per hour while on vacation? Summertime represents an opportunity for small businesses to make the most of customers’ high spirits, relaxed attitudes, and increased smartphone use. With so many people jetting off on vacation or basking in warmer weather and longer days, it’s […]

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Top 5 Email Marketing Challenges Small Business Owners Can Face & How to Combat Them

With all the buzz surrounding social media, search engine optimization (SEO), and targeted ads, it’s easy to forget about one of the most reliable forms of digital marketing — email. With an average return on investment between $36 and $45 per $1 spent, email marketing is still a highly effective method to reach your target audience. […]

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How to Optimize Your Email Marketing Strategies: 7 Email Marketing Best Practices for Small Business Owners

Email marketing gets a bad rap. People groan when they hear the term, thinking of overflowing inboxes crammed with spam messages. But done right, email marketing hooks new customers and reels in sales. In fact, it’s a game-changer for small businesses looking to boost sales and engage with their customers. With an impressive return on […]

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