Currently Browsing: Website Design

3 Rookie Website Mistakes General Contractors Can’t Afford to Make

By: Jacob Robinson Do you have a website? Maybe you’re thinking about building a website for your business? Either way, you understand that as a general contractor, it’s imperative to have a high functioning website that can first be found, and second convert visitors into customers. Think of it this way- you would never install […]

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4 Ways to Improve Your Homepage & Convert More Traffic

Your Homepage’s Goal The homepage is the most important page on your website. It’s where the battle for customers is won or lost. As a small business owner, you must make sure that your homepage is prepared to convert visitors into leads. Is your homepage built to win, or is it a wasteland of missed […]

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Components of an Effective Website & Trusting Your Web Designer

by Brittany Keenan Is there such a thing as a perfect website? Well, honestly, that depends. Web trends are constantly changing. Working with a team of experts will help you better understand what works versus what doesn’t for your industry. Define Your Audience Before talking to a web designer, make sure you have clearly defined […]

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One Easy Step to Figure Out if Your Website Is Mobile Friendly

By: Holly Czuba This is big news in our industry right now. Google is going to stop showing non-mobile-friendly websites in their mobile search results.  Business owners stand to lose half of their visibility on the web if they’re not ready. I say “half their visibility” because 60 % of all website traffic is on a […]

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8 Reasons People Leave Your Website

by Kala Halbert Are you making any of the the following errors with your small business website? You’ve spent the last year improving your search engine rankings, beating your competition and finally made it to the first page of Google. Congratulations! Unfortunately, there is still much work to be done. Now that your site is […]

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What Makes a Website Mobile-Friendly?

By: Holly Czuba Google announced last week that mobile-friendliness will be ranking signal.  In our industry the term mobile is thrown around a lot. But not everyone understands why having a mobile website is critical, or what exactly, a mobile, or mobile-friendly website is.  I’ll explain what the various terms mean, and what makes the […]

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Google Using Mobile Friendliness As a Ranking Factor

By: Holly Czuba Google rarely gives us explicit information about how they rank websites in their search results.  SEOs make educated guesses and experiment and extrapolate from what Google does reveal. We know what works and what doesn’t, but Google never lays out the formula for us. Google is expanding their use of mobile-friendliness as […]

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Love Letter to a Web Designer

By: Chelsea Brown With Valentine’s Day barely in the rear view mirror, the buzz around the romantic holiday still has me in the mood for romance. What makes it so great? I love getting little reminders from the special people in my life who care enough to do something special. Those who get us flowers, […]

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Make the Second Most Important Page on Your Website Your #1 Priority

By: Jacob Robinson We put so much credence into the coveted first born of our website, the ‘Home Page’. This is where most of our effort is focused. And rightfully so! This is where customers make an initial judgment about us and our brand. But what happens next?!? You have their attention…you’re closing in on […]

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Top 3 Reasons Your Business Can’t Afford to Be Offline

By Carissa Foley As businesses prepare to move into 2015, an online presence needs to be the #1 area to invest advertising dollars.  When evaluating advertising dollar allocation small business owners have a tendency to look at their website as a cost rather than an investment.  After analyzing industry trends, here are 3 reasons your […]

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